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Holly Thomson

Digital Marketing Strategist Holly loves communicating with others, sharing information, and building connections. With creativity and technical skill, she uses her storytelling talents to communicate effectively with key audiences. One of her favourite things is helping clients meet their goals, whether that means increasing online influence, acquiring more leads, or growing a customer base.

Inbound Marketing

What Are the Benefits of Working with a Digital Marketing Agency?
By Holly Thomson on June 7, 2022

The value of working with a digital marketing agency isn't always well understood. Businesses may wonder why they should outsource work they can do themselves. While it is true that anyone...

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Inbound Marketing

How to Use Content Marketing to Grow Your Business
By Holly Thomson on March 2, 2021

If you’re looking to grow your business, content marketing shouldn’t be overlooked. Companies with a content marketing strategy experience about 30% higher growth rates than companies...

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Inbound Marketing

4 Considerations Before Planning Your Virtual Event
By Holly Thomson on June 19, 2020

With in-person events cancelled for the foreseeable future, many businesses are scrambling to put together new ways to promote new products or simply stay on top of industry trends. Perhaps...

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Inbound Marketing

Grow Your Hydrogen and Fuel Cell Company with Content Marketing
By Holly Thomson on May 13, 2020

Growing a community around any product or service is tough. But it’s even tougher for those in the hydrogen and fuel cell industry, since the technology on offer is new and different—even...

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Inbound Marketing

Evaluating Your Marketing During Covid-19
By Holly Thomson on April 1, 2020

Covid-19 has caused a significant downturn in the economy. Employees have found their hours cut or have been hit by temporary layoffs.

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Inbound Marketing

How Chatbots Improve Buyer Experiences and Boost Brand Loyalty
By Holly Thomson on October 9, 2019

The proliferation of content across vendor sites, social media, and review sites means buyers have more knowledge and buying power than ever.

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Lead Generation

How to Generate Sales Leads and Boost Customer Acquisition
By Holly Thomson on February 14, 2019

Where do you get most of your sales leads? If you’re like many sales and marketing managers responsible for lead generation, you might answer: web, trade shows, cold calling, and referrals....

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Inbound Marketing

Need Leads? How to Sell Digital Marketing to Your Boss
By Holly Thomson on August 31, 2018

So you want to convince your boss to invest in a digital marketing program? You’re in the right place! In this blog, we’re going to help you do just that. Whether you’re an inbound...

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Inbound Marketing

13 Video Marketing Pros Reveal Their Best Tips for Success
By Holly Thomson on May 9, 2018

It should come as no surprise when we say, video marketing is where it’s at in 2018. Did you know that by next year, 80% of the world’s internet traffic will be video? 80%.

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Inbound Marketing

How to Master the 4 Inbound Marketing Stages
By Holly Thomson on January 18, 2018

Inbound marketing has become quite the buzzword in recent years. And it’s more than just a trend - a growing number of B2B companies are integrating this powerful technique into their...

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