SEO

You're probably hearing a lot about B2B search engine optimization (SEO) these days. And if you aren't, this blog will help you become aware of how SEO can help improve your online...

I have done a lot of logos and brand developments so far in my short career (just over 75 individual brands or brand updates). And I often find clients are confused about the difference...

Packaging & 3D Design

There has been more attention given to packaging design in recent years, as companies are realizing that attractive packaging equals increased sales. Think about it: when you are picking...

Corporate Communications

OK, you’ve been tasked with developing a brochure. Do you use a design template, or do you generate a unique solution? Both have their advantages and disadvantages. To help you make a...

Project Management 101 There are some key steps to follow when managing a print design project. With these checks in place, several basic questions are answered and guidelines created,...

Why does every strong brand need a defined brand identity guideline, also known as a graphic standards manual?

Packaging & 3D Design

With online information greatly reducing the need for printed materials, I find it comforting (as a print designer) to know that package design will be with us for a long time. But to...

Meet our Vancouver in-house user experience designer Angela Dallin, who has over 10 years  experience in designing websites that convert. In the following post, Angela will walk you...

Thinking of your next annual report design? I want to share with you how to use infographics to help take your report to the next level.  I'll be honest, as a designer/illustrator I'm...

Corporate Communications

Why do consumers choose one brand over the other? What do most people think of when you mention big corporate brands like Apple or Nike? Many neurological studies have shown that people...