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Courtney Bodkin

Senior Designer

Branding

3 Ways to Make Your Virtual Trade Shows More Fun
By Courtney Bodkin on July 16, 2020

Let’s call it what it is—B2B companies have an undeserved reputation for being boring in their branding and marketing efforts.

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Branding

7 Simple Design Tips for Non-Designers
By Courtney Bodkin on August 2, 2019

If you really want to get your message across to key stakeholders, you need to leverage awesome visual content. Did you know, people can recall 65% of the visual content they see almost...

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Inbound Marketing

Sales and Marketing Alignment Statistics: Grow Your Revenue [Infographic]
By Courtney Bodkin on June 21, 2018

If you’re serious about increasing your revenue, you need to re-think your sales and marketing strategy. This means you have to tightly align your sales and marketing teams - so both are...

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Branding

The Anatomy of Branding
By Courtney Bodkin on November 9, 2017

There is a common misconception that brand and logo are one and the same – this could not be more wrong. Although the logo is a visual reference, and one of the single most important...

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